It can be a time consuming process to rebrand your company through social media, but it can also be very effective. If you are looking to create a new brand for your company, then social media should be a key element to your online campaign....
In a recent video, Google's Matt Cutts addressed a question about the differences between a 404 versus a 410 code on a website. This type of information could be beneficial for webmasters who are trying to understand the right http:// status codes, and there are...
The key to good search engine rankings is to make sure that you are building a sustainable search engine optimization campaign. Too often, novices try to improve search engine rankings by using methods that are not proven or could potentially be damaging to your search...
It was a surprise to the online marketing community when Google began blocking keyword search terms for organic searches, and at that point many people started wondering if Google would eventually block access to paid search data as well. Marketers depend on this information to...
As smart phones and tablets are becoming more prevalent, it is becoming more important that you are structuring your website in a way that will make it easy for your customers to use on their mobile devices. Old styles of website design don't interface very...
Search engine marketing consists of two main strategies: paid advertising and organic rankings. Most business owners know that they want the organic rankings, because the natural search results are a great way to increase their website traffic. The problem is that search engine optimization isn't...
Most small businesses know that they should be utilizing a Facebook business page as part of their online strategy. But, it can be difficult to know the specific steps that need to be followed in order to effectively leverage your Facebook marketing efforts. One you...
Every internet marketing consultant will agree that online branding is one of the key elements to building a successful online marketing campaign, and there are a few strategies that you should use if you are branding yourself and your business. When these strategies are used,...
In a recent video from Google, Matt Cutts discussed the way the Googlebots handle AJAX loaded content such as Javascript and CSS. Many web masters wonder about these website design options, because the code can be beneficial to improve the usability of the site and...
If you are looking for SEO best practices, it can be confusing to determine the real SEO tips from the false information. You will find plenty of SEO "gurus" out there who want to sell you information about search engine optimization, but it is important...